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	<title>Comments on: The Missing Ingredient in McDonald&#8217;s Big Mac</title>
	<atom:link href="http://localcenters.com/2008/01/the-missing-ingredient-in-mcdonalds-big-mac/feed/" rel="self" type="application/rss+xml" />
	<link>http://localcenters.com/2008/01/the-missing-ingredient-in-mcdonalds-big-mac/</link>
	<description>Success blueprints for strip mall investors and retailers</description>
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		<title>By: Mary</title>
		<link>http://localcenters.com/2008/01/the-missing-ingredient-in-mcdonalds-big-mac/comment-page-1/#comment-304</link>
		<dc:creator>Mary</dc:creator>
		<pubDate>Fri, 28 Mar 2008 01:07:47 +0000</pubDate>
		<guid isPermaLink="false">http://localcenters.com/retailing/the-missing-ingredient-in-mcdonalds-big-mac/#comment-304</guid>
		<description>Next time try In-N-Out -- they give you a paper wrap, and a lap mat plus IMHO it&#039;s a better burger!!!</description>
		<content:encoded><![CDATA[<p>Next time try In-N-Out &#8212; they give you a paper wrap, and a lap mat plus IMHO it&#8217;s a better burger!!!</p>
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		<title>By: ccg2006</title>
		<link>http://localcenters.com/2008/01/the-missing-ingredient-in-mcdonalds-big-mac/comment-page-1/#comment-156</link>
		<dc:creator>ccg2006</dc:creator>
		<pubDate>Fri, 11 Jan 2008 18:50:12 +0000</pubDate>
		<guid isPermaLink="false">http://localcenters.com/retailing/the-missing-ingredient-in-mcdonalds-big-mac/#comment-156</guid>
		<description>I absolutely agree, and wonder how some businesses are able to DO business. Consumers, as well as employees, are will to sacrifice customer service (which I believe includes store cleanliness, acknowledgement of customers by employees, and the after sale follow-up if possible) for lower prices of products. 

If you are able to stretch your dollar further by cutting corners by neglecting your key relationships with customers and employees, there are others to take their place when some of these people have had it with the abuse. There are always people willing to pay less for less customer service if they believe they are receiving more product.</description>
		<content:encoded><![CDATA[<p>I absolutely agree, and wonder how some businesses are able to DO business. Consumers, as well as employees, are will to sacrifice customer service (which I believe includes store cleanliness, acknowledgement of customers by employees, and the after sale follow-up if possible) for lower prices of products. </p>
<p>If you are able to stretch your dollar further by cutting corners by neglecting your key relationships with customers and employees, there are others to take their place when some of these people have had it with the abuse. There are always people willing to pay less for less customer service if they believe they are receiving more product.</p>
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		<title>By: LC</title>
		<link>http://localcenters.com/2008/01/the-missing-ingredient-in-mcdonalds-big-mac/comment-page-1/#comment-148</link>
		<dc:creator>LC</dc:creator>
		<pubDate>Fri, 11 Jan 2008 02:14:32 +0000</pubDate>
		<guid isPermaLink="false">http://localcenters.com/retailing/the-missing-ingredient-in-mcdonalds-big-mac/#comment-148</guid>
		<description>&lt;i&gt; ccq~But how many companies still think about going the extra mile instead of the bottom line?&lt;/i&gt;

That is what this forum is all about, evangelizing that the two are not only not mutually exclusive but that the show of excellence and &lt;i&gt; respect&lt;/i&gt; for the customer will drive the success of any business.

Look at Rite-Aid Drug, for example. They are one of my favorite targets as they show NO respect for the consumer, and apparently little for their employees. How are they doing compared to Walgreens?</description>
		<content:encoded><![CDATA[<p><i> ccq~But how many companies still think about going the extra mile instead of the bottom line?</i></p>
<p>That is what this forum is all about, evangelizing that the two are not only not mutually exclusive but that the show of excellence and <i> respect</i> for the customer will drive the success of any business.</p>
<p>Look at Rite-Aid Drug, for example. They are one of my favorite targets as they show NO respect for the consumer, and apparently little for their employees. How are they doing compared to Walgreens?</p>
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		<title>By: ccg2006</title>
		<link>http://localcenters.com/2008/01/the-missing-ingredient-in-mcdonalds-big-mac/comment-page-1/#comment-146</link>
		<dc:creator>ccg2006</dc:creator>
		<pubDate>Thu, 10 Jan 2008 23:22:23 +0000</pubDate>
		<guid isPermaLink="false">http://localcenters.com/retailing/the-missing-ingredient-in-mcdonalds-big-mac/#comment-146</guid>
		<description>I haven&#039;t had a Big Mac in DECADES, it&#039;s just to darn big. I remember the styrofoam packaging, but I don&#039;t remember the paper wrapping. But I do like the way that In and Out wraps there burgers for those of us who dine and drive on the regular. It&#039;s just easier to handle and contain the mess that we know is always on the brink. 

But how many companies still think about going the extra mile instead of the bottom line? With the instant gratification mindset that most of our society is in, how many consumers are mindful of what good customer service should be? Most of them don&#039;t give customer service a second thought until they receive really bad customer service.</description>
		<content:encoded><![CDATA[<p>I haven&#8217;t had a Big Mac in DECADES, it&#8217;s just to darn big. I remember the styrofoam packaging, but I don&#8217;t remember the paper wrapping. But I do like the way that In and Out wraps there burgers for those of us who dine and drive on the regular. It&#8217;s just easier to handle and contain the mess that we know is always on the brink. </p>
<p>But how many companies still think about going the extra mile instead of the bottom line? With the instant gratification mindset that most of our society is in, how many consumers are mindful of what good customer service should be? Most of them don&#8217;t give customer service a second thought until they receive really bad customer service.</p>
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		<title>By: pchef</title>
		<link>http://localcenters.com/2008/01/the-missing-ingredient-in-mcdonalds-big-mac/comment-page-1/#comment-145</link>
		<dc:creator>pchef</dc:creator>
		<pubDate>Thu, 10 Jan 2008 22:22:27 +0000</pubDate>
		<guid isPermaLink="false">http://localcenters.com/retailing/the-missing-ingredient-in-mcdonalds-big-mac/#comment-145</guid>
		<description>Too Funny. love the article and it&#039;s so true!  I can just picture myself seeing you saying stuff like that!</description>
		<content:encoded><![CDATA[<p>Too Funny. love the article and it&#8217;s so true!  I can just picture myself seeing you saying stuff like that!</p>
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	<item>
		<title>By: Obbop</title>
		<link>http://localcenters.com/2008/01/the-missing-ingredient-in-mcdonalds-big-mac/comment-page-1/#comment-138</link>
		<dc:creator>Obbop</dc:creator>
		<pubDate>Thu, 10 Jan 2008 05:42:17 +0000</pubDate>
		<guid isPermaLink="false">http://localcenters.com/retailing/the-missing-ingredient-in-mcdonalds-big-mac/#comment-138</guid>
		<description>I am a slob. I wear grungy clothes.

Let the BIG Mac smother me in detritus.

I just don&#039;t care.

Life is good and my belly is BIG.

Bulbous, even.

Burp</description>
		<content:encoded><![CDATA[<p>I am a slob. I wear grungy clothes.</p>
<p>Let the BIG Mac smother me in detritus.</p>
<p>I just don&#8217;t care.</p>
<p>Life is good and my belly is BIG.</p>
<p>Bulbous, even.</p>
<p>Burp</p>
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