LC

How to Make California Business Friendly

California created less than 1% of the new jobs created in Texas,  over the past two years. An unresponsive and punitive bureaucracy at both state and local levels in California, along with disturbing demographic and social trends, contribute to the growing exodus of businesses leaving California and the dwindling numbers of new start ups and [...]

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10 Best Markets to Invest in Housing for 2011

Zillow.com, a home price, sales comp,  and mortgage tracker, has identified the best and worst places to invest in homes for 2011. Clearly, the model is largely based on the assumption that the hardest hit markets now may offer the best value for upside. Many areas in California top the list. Go get’ em! Full [...]

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Starbucks New Logo

Starbucks CEO and Founder Howard Schultz has announced a new logo for Starbucks. In this video, he explains the evolution of the siren, and how it was time to “take her out of the circle.” So far, the comments have been reported to be overall negative. Do you find it interesting that the company name [...]

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The New AIDA Part I: Transformative Value

AIDA (Attention, Interest, Desire, and Action) is a self-explanatory sequential marketing process,  and as valid today as it was in 1898  when first coined by E. St. Elmo Lewis who created the AIDA marketing funnel model for the life insurance sales industry. The objective in selling any product from a pack of chewing gum to [...]

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LocalCenters Elk Grove Disney Giveaway 2010

THIS CONTEST IS CLOSED. CONGRATUATIONS TO MARK DRIVER WHO WILL  BE TAKING HIS FAMILY ON A CRUISE SOON! Win two 365 day, unrestricted annual passes to Disneyland, or a $900 cruise voucher! All you need to do is visit any of our participating stores in our shopping centers below, fill out a simple entry form [...]

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Top 25 Expanding Retailers for 2010-2011

With a proposed rollout of approximately 2,000 stores, Quizno’s leads the pack, followed by Dollar General who’s looking to open 1,200 stores, and value gym Anytime Fitness, proposing 800 new stores in the next 24 months. For the first time in more than a year, the number of planned openings in the next 24 months [...]

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