The Missing Ingredient in McDonald’s Big Mac
By LC on Jan 10, 2008 in Consumer Behavior, Retail Business Coaching | comments(6)
How smart were THESE MBAs? The customer experience doesn’t end when your customer leaves your store. Or the drive thru..
Consumer Behavior
The #1 Restaurant Choice for Baby Boomers Is….
By LC on Jan 3, 2008 in Commercial Real Estate, Consumer Behavior | comments(0)
Restaurants and Institutions has published a study on quick service/casual dining restaurants, comparing the dining habits of the baby boomers to the younger Gen Y’ers. Make A Guess…
Retailer Reports 30% Credit Card Declines and Bad Checks
By LC on Jan 3, 2008 in Commercial Real Estate, Consumer Behavior, Strip Malls | comments(2)
Some of our merchants are membership-based and funds are either withdrawn from checking or a credit card automatically.
This afternoon I received a call from one of my best tenants, requesting a split rent payment schedule in January; the reason for his request is pretty clear with the headline above. Thinking there was a processing error, more
Nielsen’s Four Modes of Shopping
By LC on Dec 1, 2007 in Consumer Behavior, Retail Business Coaching | comments(0)
Consumers have a predisposition for a shopping pattern for each product considered for purchase, according to Nielsen. The general categories are “grab-’n’-go,” “open to influence by buzz,””seeking new tastes and new formats,” and “price-sensitive.” Retailers must know which products are characterized by each mode, and should merchandise accordingly. The following chart lists examples […]
