The Strip Mall Insider–Retail Commercial Real Estate Coaching
By LC on Dec 28, 2007 in Featured Articles, Retail Business Coaching | comments(0)
While blogging is still in its infancy for most traditional businesses, there are certain sectors that can benefit greatly from maintaining a blog or interactive web presence. These sectors include professionals, consultants, and yes…..strip mall retailers. Micromarketing is coming on strong, Find Out Why
By LC on Dec 16, 2007 in Featured Articles, Retail Business Coaching, Strip Malls | comments(3)
Behavioral Patterns of Winning Tenants and Great Landlords
Part Two of a Multi-Part Series
In our first article in the series, “4 Rules for Strip Mall Tenants Before Lease Signing,” we gave some guidelines for prospective strip mall tenants. This article discusses questions a landlord must ask that tenant before a commitment (lease) is executed in […]
By LC on Dec 4, 2007 in Featured Articles, Retail Business Coaching | comments(2)
Behavioral Patterns of Winning Tenants and Great Landlords
Part One of a Multi Part Series
The actions suggested in this article are a result of back testing failed strip mall retailers and the reasons for their failure. Prospective tenants should use this as a basic but mandatory checklist prior to signing a lease.
By LC on Dec 1, 2007 in Consumer Behavior, Retail Business Coaching | comments(0)
Consumers have a predisposition for a shopping pattern for each product considered for purchase, according to Nielsen. The general categories are “grab-’n’-go,” “open to influence by buzz,””seeking new tastes and new formats,” and “price-sensitive.” Retailers must know which products are characterized by each mode, and should merchandise accordingly. The following chart lists examples […]
